Freelance Content Strategy & Planning Services

A great content marketing strategy, when planned and executed effectively, will propel your business forward and help you connect with your audience in an authentic and valuable way. 

 

Content marketing encompasses more than just blogs - you'd be surprised how much content you create every day: photos of your products or services, social media posts, web copy, emails, podcasts, and webinars. By creating these pieces with a clear strategy in place, you can elevate the effectiveness of your content and avoid creating unnecessary work.

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This service is ideal if you're seeking a more structured approach to content marketing, have a specific campaign in mind, or if you want to take your first steps with marketing automation.

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I can assist you with:

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• determining what your objectives and audiences are for content marketing activities;

• undertaking a content audit to determine what content you have, what can be repurposed, and what can be created; and

• creating a content plan and calendar for your product launch or lead nurture programme that fits the technology and communication channels you use.

 

You are also welcome to seek my advice on various types of content production from film to email and printed materials to ensure they are integrated and consistent.